Meet Fadé Ogunro
Fadé Ogunro turns influence into global deals, ownership and wealth. As founder and CEO of The Fade Agency, she builds brands, negotiates six-figure partnerships and manages a roster of Africa's most exciting female talent between London and Lagos.
She has closed six-figure partnerships with a range of global brands, including Estée Lauder, L'Oréal, Redken, Christian Louboutin, Nestlé, Spotify, Unilever, MTN, NBA Africa, Visit Rwanda, Paga, Bamboo and Hair Virginity.
Her path ran through Google's paid-search team and executive television production in Nigeria, before she founded BookingsAfrica.com, one of the platforms that shaped Africa's early creator marketplace.
Selected results
YouTube views on content produced for global Afro-stars like Davido, Tiwa Savage & Burna Boy
Grew Temi Otedola's TikTok following in 90 days
Grew Paige Lewin's Instagram in under 6 months
Grew Hair Virginity's annual revenue in under 6 months
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